This project was a collaboration between Kitman Labs, the Guggenheim Museum, and Ai Weiwei. Kitman ai 52m series guggenheim consisted of five giant screens in the Earth Room that exhibited an interactive digital projection that responds to how visitors move around the space.
On November 6th, 2014, Kitman Labs released these videos with behind-the-scenes commentary on its website about what went into creating this groundbreaking project. This will give you a fascinating look at this new piece of art that is unlike anything we’ve seen before. It’s an exciting glimpse into the minds of three talented artists and walk us through their individual process as they created something together for once.
Guggenheim, Kitman Labs, and Ai Weiwei worked together for a year on this fascinating project. We’ll let you see exactly what that meant by watching these videos from behind the scenes.
The giant screens in the Earth Room were inspired by Ai Weiwei’s work with ceramics, which had been displayed in his exhibition at the Guggenheim in 2012. Here’s what Ai Weiwei said: “I think we all have a sense of ourselves as human beings who are part of nature. So I felt it was a very big challenge to try and make art and contemporary art where I tried to connect humans to nature; I call it ‘beauty within cruelty.
The Guggenheim also collaborated with Kitman Labs to study how viewers respond to various pieces of art and these giant screens in the Earth Room provided an opportunity for them to collect data about how we interact with video art in a unique way.
The biggest challenge was meeting Ai Weiwei’s expectations, which were extremely high from the very beginning. He wanted our digital technology and his ideas to mesh perfectly.
Ai Weiwei worked very hard in the studio to make sure that his own ideas and what we were doing matched up perfectly. He was very much in control of that process.
Working with Ai Weiwei was a bit intimidating at first, but he turned out to be a warm, kind, caring person. Plus, he’s a great artist and is smart about how he works. He’s also very humble and appreciative of other people’s work.
This project was important because it showed us what digital art could do. It’s something that has never been done before and we’re all looking forward to seeing how other artists will use this interactive technology as well.
The giant screens were made by Replika Technologies. They took Ai Weiwei’s exact dimensions and worked with Kitman Labs and our engineering firm to make these gigantic screens.
Tools used: 3D modeling software, a program that allows us to create prints at high resolution, some scanning equipment, and a laser cutter. We also used a lot of whiteboard markers and post-it notes.
We worked at our offices in New York City from October 2013 to May 2014; Ai Weiwei spent time at his studio in Beijing during that time as well. How many people did this project involve? Ai Weiwei, Kitman Labs, the Guggenheim, and Replika Technologies.
The giant screens are now installed in the Earth Room of the Guggenheim Museum. They enhance and complement the art on display by Ai Weiwei.
This project has confirmed what we’ve always known: that digital art is here to stay. It’s a whole new world we’re all exploring together, but it’s still early days for what will happen next. There are so many different possibilities for how to apply this technology because of its interactive nature.
We’re working on different digital art installations and new features of our apps. We’re also working on a project that would feature the one element missing from this piece: sound. It’s something that isn’t easily captured in a traditional video game. Ai Weiwei is still working on his exhibition at the Guggenheim and is currently looking for new locations to show his work.
This amazing project was created by Kitman Labs, the Guggenheim, and Ai Weiwei for the museum’s spring 2015 exhibition, “Ai Weiwei: According to What.” It’s the first digital gallery show ever hosted by the museum and includes more than a hundred new works of art from Ai Weiween’s career as an artist. To see more of Kitman Ai we recommend reading our blog post about him titled Digital Wallpaper and Hard-Wired Augmentation.
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