Created by a successful businessman and former co-founder of the marketing company, Supersonic, this course will teach you how to manage your business more effectively. Mastering marketing strategies is not an easy task but these strategies can help you get ahead of your competition and make the most out of it.
This course has won numerous awards such as: Best Marketing Programme in Europe in 2010. As well as being featured on TALK Business School’s website as one of their top 100 online courses to learn marketing online.
This marketing course is free, but if you want to learn a lot more about the courses, you can get involved using the following three ways. Buy their books. Buy their resources. Pay for their interviews.
You can read up to 3 chapters from their books without paying anything; however, if you want to read more of it, you will be required to pay for it. Their other resources which include case studies and video modules are also available for a fee but they don’t exceed $10.00 per item. Lastly, you can also listen in on some of their interviews via the internet; however, these are limited and are offered at different rates depending on which interview that you prefer.
For learning to be effective, it must increase your knowledge. In this course, you will learn how to market your products and services so that you can introduce more products into the market in order to increase your income.
In this course, you will not only learn marketing strategies but also the skills needed to leverage on the strategies in the future. This is because new strategies are constantly being invented so by learning these today, you will be able to implement them in the future. All of these courses are meant for marketing managers and entrepreneurs who want to improve their business by learning how to market their products and services effectively.
This course will help us to have a clear idea of how our competitors are marketing their products and services so that we can know what needs to be improved. This will enable us to earn more profit than before by knowing what our competitors are doing.
1) 14 lectures and 2 hours: these presentations can teach you the strategies used in marketing different products and services such as packaging, pricing, advertising, distribution etc. As well as how you can use these strategies to increase your profit.
2) Worksheets: these worksheets will help you analyze the situations and apply marketing strategies in your business effectively.
3) Case Studies: these case studies will feature interviews with different marketing managers and entrepreneurs who will be interviewed by the course faculty. It will give you an insight on how they market their businesses and the strategies they apply to increase their profit.
4) Charts, Summary, Glossary : these charts summarize marketing strategies presented in the lectures while the summary helps you to go through difficult topics that you may have missed during your examination. The glossary also gives you a list of terms learned in the lectures so that it would be easier for you to memorize them.
5) Resources: these resources can help you learn more about marketing strategies, such as case studies, interviews and videos. All of these resources are available at different price ranges depending on the type of resource, time and information required.
The pros of Kervin Marketing course are as follows:
1) It will also help you to excel in other courses that you may have registered for as it is integrated with different TALK Business School modules and programmes such as: Fundamentals of Business Management; Communicating Effectively; Selling and Negotiating; Managing Conflicts in the Workplace and Managing Projects.
2) This marketing course will also help you improve your skills by offering a variety of features that can help you study, learn, analyze and understand the issues given to you in the lectures. These features include worksheets, case studies, videos and worksheets among others.
1) This course does not offer an instructor who can give you real time feedback.
2) This course does not offer more lectures or interviews for students to learn more about marketing strategies and apply them effectively in their business.
3) The lectures do not cover a variety of topics and issues related with marketing management.
4) There are some grammar issues which may hinder the presentation of the courses. For example, “Management” is written as “Management” in some of the lectures. However, they are easy to solve by referring to the other pieces of information available.
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